/jurnalpengurusan Sun, 09 Oct 2022 14:34:59 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.1 /jurnalpengurusan/article/the-moderating-function-of-communication-on-the-relationship-between-entrepreneurship-orientation-learning-orientation-and-international-relationship-trust/?utm_source=rss&utm_medium=rss&utm_campaign=the-moderating-function-of-communication-on-the-relationship-between-entrepreneurship-orientation-learning-orientation-and-international-relationship-trust Sun, 09 Oct 2022 14:34:59 +0000 /jurnalpengurusan/?post_type=article&p=4512 Small and medium-sized enterprise exporters that build trusting relationships with foreign importers are strategically helpful in overcoming the challenges brought about by internationalization. Trust facilitates knowledge sharing between partners, and it allows small firms to expand their foreign market knowledge and consequently reduce their uncertainties that are caused by the unfamiliarity of international markets. Although building trust is central to fostering inter- organizational relationships, limited research effort has been exerted on the process of developing and maintaining a trusting relationship. Based on resource-based view, this study assumes that capability in building international relationship trust is a function of organizational unique cultural orientations namely entrepreneurship orientation and learning orientation. Furthermore, the literature demonstrates that communication between partners moderates the relationship between entrepreneurship orientation and learning orientation, and relationship trust. Data was collected from small and medium business exporters in manufacturing sector. The sample consisted of 179 participants and data was analyzed using hierarchical moderated regression analysis. The results show that the relationship between learning orientation and trust is moderated by communication. In addition, the relationship between entrepreneurship orientation and trust is positive and significant. At the end of this paper, discussion, implications and limitations are presented.

]]> /jurnalpengurusan/article/smes-export-performance-the-effect-of-learning-orientation-and-innovativeness/?utm_source=rss&utm_medium=rss&utm_campaign=smes-export-performance-the-effect-of-learning-orientation-and-innovativeness Sat, 08 Oct 2022 05:39:59 +0000 /jurnalpengurusan/?post_type=article&p=1823 This study investigates the role of innovativeness and learning orientation on the internationalisation performance of small and medium entrepreneurial firms. Exporting has been the most appropriate mode of expansion into foreign market for SMEs due to lower risk and less resource commitment. The literature insists that future study should pay more attention on how SMEs improve export performance. Review of literature brings to the conclusion that innovativeness and learning orientation are pertinent in building the success of SMEs in export markets. Notwithstanding the existing investigation on the impact of innovativeness on performance, the results are inconclusive, reinforcing the need for investigation in the context of emerging market and SMEs. In addition, learning orientation composed of three dimensions namely managerial commitment, system perspective and openness and experimentation. Previous studies view learning orientation as summate of all three dimensions. Unlike previous studies, this study investigates the effect of each dimension on innovativeness. A conceptual framework was developed based on the resource-based view. Data were collected from small and medium business exporters in the manufacturing sector of an emerging market. A total of 220 respondents participated in this study. Data were analysed using structural equation modeling to test the hypotheses, and the results show that innovativeness is positively related to export performance. In addition, the findings reveal that managerial commitment is a function of innovativeness. System perspective, and openness and experimentation have no significant effect on innovativeness. Implications and limitations are also discussed in this study.

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