/jurnalpengurusan Sat, 08 Oct 2022 14:34:34 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.1 /jurnalpengurusan/article/impak-kepercayaan-dan-kesetiaan-pendeposit-lembaga-tabung-haji-th-terhadap-risiko-kecairan/?utm_source=rss&utm_medium=rss&utm_campaign=impak-kepercayaan-dan-kesetiaan-pendeposit-lembaga-tabung-haji-th-terhadap-risiko-kecairan Sat, 08 Oct 2022 06:38:58 +0000 /jurnalpengurusan/?post_type=article&p=1988 Recently Lembaga Tabung Haji (TH) has been negatively accused from various aspects which may tarnish its reputation. This scenario receives bad reaction from depositors, reducing their trust and loyalty, which leads to withdrawal of deposits. This study aims to identify factors that influence the trust and loyalty of TH besides capturing the trust and loyalty traits of depositors as mediating factors of liquidity risk. This study adopts purposive sampling method and a total of 200 respondents respond to the questionnaires via online and enumerator service. Analysis using PLS-SEM technique revealed that trust mediates the relationship between financial information, security deposit, service quality and image with liquidity risk. Besides that, loyalty mediates the relationship between service quality, customer satisfaction and image with liquidity risk. Therefore, good corporate governance has to be enhanced to gain back the depositors’ trust. Results from this study are expected to assist the management of TH as well as the government to properly manage liquidity risk in ensuring the sustainability of TH in future.

]]> /jurnalpengurusan/article/the-influence-of-spiritual-brand-attributes-towards-the-corporate-brand-image-of-islamic-banking-institutions-in-malaysia/?utm_source=rss&utm_medium=rss&utm_campaign=the-influence-of-spiritual-brand-attributes-towards-the-corporate-brand-image-of-islamic-banking-institutions-in-malaysia Sat, 08 Oct 2022 06:32:17 +0000 /jurnalpengurusan/?post_type=article&p=1972 Incorporation of religious and spiritual values distinguishes the Islamic banking institution from its conventional counterpart. Yet, only a few studies concentrated to connect the spiritual aspects of Islamic banks with customers’ perceived image. This study attempts to determine the relationship of spiritual brand attributes, corporate brand image, and customer loyalty towards Islamic banking institutions in Malaysia. 499 questionnaires were administered and analysed using the Partial Least Square-Structural Equation Modeling technique. The findings indicate that ethics, corporate social responsibility, and beliefs are significant factors in influencing customers’ perception towards the corporate brand image of Islamic bank. In addition, corporate brand image is also significant in influencing loyalty. The study provides empirical evidence on the effects of a less investigated construct which is spiritual brand attribute towards image.

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