Social Media Analytics: An Application In Data Science
SOCIAL MEDIA ANALYTICS: AN APPLICATION IN DATA SCIENCE
ISBN 978-629-486-305-7
MYR40.00
Book Details
Author/Editor: Shuzlina Abdul Rahman & Azuraliza Abu Bakar
Pages: 196
Year of Publication: 2024
Description:
As Malaysia forges ahead with its strategic plan to become a data-driven economy, the fusion of social media analytics and data science is proving crucial. Utilizing predictive analytics, supported by advanced machine learning techniques and Artificial Intelligence, this book can be part of a game-changer for the nation鈥檚 development agenda. It provides case studies that dissect social media data聽 across diverse platforms like education, e-commerce, politics and healthcare domains.
BISAC Subject Code(s): COM100000, COM060140
Category: Communication